Posted on October 7th, 2011 at 12:10 in Apps, Technology, Video, plant.
PressPausePlay is an award winning Swedish-produced documentary about creativity in the digital age. It features artists such as Moby, Robyn, Lykke Li and Bill Drummond discussing how the digital age has had democratised culture, unleashing creativity and unlimited creative opportunities.
The download gives you 2 options, either the standard version or an interactive version. The interactive version uses the Adobe Air app, and gives loads of features and opportunities for the user to interact. The best part about the interactive player is that all the interviews not included in the final theater edit are included here, which results in ten times the content. The player is also a “living” version that can be updated, unlike a DVD, and it links to media content and creative works online from the interviewees. This could be the future of film distribution because it’s a very small file download for the viewer but a huge resource of inspiration.
During the whole film hotspots with extra content is available.
The hotspots are indicated by the ‘MORE’ button at the top right corner. By clicking on it you’ll be able to find:
- EXTRAS that shows a longer interview with the person currently talking in the film.
- MORE WORKS shows additional videos from the artist/company currently on screen.
- A relevant WEBSITE of the person currently on screen.
- The music currently playing in the movie. By clicking on the artist’s name you will be directed directly to their profiles (Spotify or Soundcloud).
When a character appears in the movie for the first time their name is shown.
If you click on the name an info tab about the person will appear. The info tab contains a short text about the person and links to associated websites and profiles e.g. Myspace, Spotify, blogs etc.
The tab Overview has two submenus.
INTERVIEWS lists the cast of the movie in one place and gives the possibility to see extra clips with them.
ADDITIONAL CONTENT contains 38 extra interviews on topics related to the movie.
View the official trailer for the film here: