Elevation Partners and Facebook investor Roger McNamee, who is also a rock musician, gave an amazing talk recently where he goes over some of the biggest trends affecting the technology industry.
(On HTML5):
HTML5 is going to change everything. “In HTML5, an ad is an app, a tweet is an app, everything is an app.” “It’s a blank sheet of paper, and creativity rules again.”
A first look at the new “Windows 8″ user interface. It was also previewed at the annual “All Things D” conference (here’s a video of that). Looks quite interesting – and quite different from Windows 7. (One thing, though, was it too much of a hassle for the speaker to wear a microphone?)
We’re proud to present the 2010 Plant Showreel. It’s a collection of the best work that we’ve done in recent years for clients such as Microsoft, ECCO, Stimorol, Ramlösa, Folkekirkens Nødhjælp (Danchurch Aid), Nokia and more. Special thanks to Transmission Low for letting us use their great track.
If your on the way out the door to grab your copy of Windows 7 (released today) but you’re also feeling a little peckish, why not pick one of these bad boys up on the way back (Japan only). The install should be done by the time you get through the burger.
A nice little bit of cross promotion from the CP+B folks?
Admit it, you’ve got tons of so-called online friends and contacts that you don’t really care about. Former classmates, ex-mother in laws, etc. This new campaign from Microsoft by Plant reveals your true friends on the web. Go on, see for yourself.
Microsoft asked us to do a banner campaign that promoted their new MSN Download website. First we though about doing a highly technical banner that involved Twitter, Facebook, iPhone, Youtube, Myspace, a Commodore 64 and two HD cams. Then we thought ‘Hey, let’s just throw in a couple of solid arguments for clicking on the banner and give the kids what they want’.
For the launch of the MS Live applications, Digital Kitchen and Firstborn Multimedia made this App that turned photographs submitted by people from event into some nice graphics on a huge sphere in NY. check it out!
The Challenge is a “make you own game for Windows Live Messenger” contest that we’ve developed together with Microsoft Denmark. Games in Flash or Silverlight are accepted. Contestants in The Challenge upload their games on the site and Microsoft will make them available in games directory of the 1 mio+ Messenger users in Denmark who will take part in judging the best games. Pretty cool, hah?
The call for entries concludes January 25th, 2009.
The first phase of this campaign is designed to engage consumers and spark a new conversation about Windows – a conversation that will evolve as the campaign progresses, but will always be marked by humor and humanity. The first in this series of television ads airs initially in the U.S., and it aims to re-ignite consumer excitement about the broader value of Windows.
So this is the result (at least the first ad) made by Crispin Porter + Bogusky. It’s less Microsoft than I had expected and definitely shows a new direction. I’m exited to see what this will do for them in the long run.
Plant is a Copenhagen-based creative digital agency. The mission of the company is to conceptualize and develop technology-empowered web content that will enable advertisers to engage international audiences online.